Launching a SaaS product is tough. You’ve built something powerful, but unless your audience understands it—fast—you risk losing their attention.
That’s where 2D and 3D explainer videos come in. These visual tools simplify complex software features and demonstrate real value in under 90 seconds.
In fact, 83% of marketers say video helps them generate leads and improve user understanding.
Need help breaking down your product in a way that converts?
Download our free 15-second planning checklist to map out your video from concept to call-to-action.
Why SaaS Startups Need Explainer Videos
Your software solves a problem—but if it takes more than a few seconds to explain, you’ll lose potential users. A high-quality explainer video makes your product:
- Understandable – Even to non-technical viewers
- Trustworthy – Professional production builds credibility
- Scalable – Works on your website, social, demos, and sales decks
- Conversion-focused – Drives signups, demos, or onboarding
At Spire Video, we specialize in 2D and 3D explainer video services designed specifically for SaaS startups.
Which Is Better for SaaS: 2D or 3D?
Both formats are powerful—but which one you choose depends on your brand, product, and audience.
2D Animation: Clear, Clean, and Efficient
- Ideal for onboarding videos, product intros, and UI walkthroughs
- Cost-effective with fast turnaround
- Clean visuals that match most SaaS brand styles
- Flexible across social media, website, and email
3D Animation: Bold, Immersive, and Technical
- Great for visualizing data, hardware-software interactions, or future-state features
- Builds wow factor for pitches and investor decks
- Enhances storytelling with depth and motion
- Ideal for complex platforms or enterprise-level tools
Not sure what’s right for you? View sample use cases and format comparisons on our Services page.
Our Process for SaaS Explainer Video Production
Whether 2D or 3D, every video project goes through a proven process:
- Discovery Call – We learn your product, audience, and goals
- Scripting & Storyboarding – We shape the story with intent
- Voiceover & Animation – Professional visuals, clear narration
- Feedback & Revisions – Two rounds of review included
- Delivery – Final files in HD + social formats
We never use templates—everything is built from scratch to match your brand identity. Explore how our custom explainer videos for business work in real SaaS campaigns.
SaaS Startups We’ve Helped Grow
From pre-seed platforms to funded SaaS scale-ups, we’ve helped over 350 companies explain what they do—and why it matters.
“Our signup rate increased by 34% after embedding our 2D onboarding video from Spire Video. Clear visuals, smart scripting, and a strong CTA made all the difference.”
— Lin T., Head of Product, LinkShift
“The 3D animated demo helped us raise Series A funding. The investors said it made the product feel tangible and credible.”
— Victor M., CEO, QoraLogic
Meet the team that made these projects possible on our About page.
| Compare: 2D vs. 3D for SaaS | ||
| Feature | 2D Animation | 3D Animation |
| Best for | UI tours, onboarding | Product demos, tech explanations |
| Visuals | Flat, clean, minimal | Depth, lighting, realism |
| Cost | Lower | Higher (due to rendering) |
| Timeline | Faster delivery | Slightly longer turnaround |
| Impact | High clarity | High visual wow-factor |
Need help choosing the right path? Our team will guide you during your free consultation. Contact us today.
FAQs: 2D and 3D SaaS Video Questions
Which is better for a SaaS landing page: 2D or 3D?
2D is usually more effective for landing pages due to fast loading and direct communication. Use 3D if your product needs technical visualization or immersive branding.
Can I include product UI in the video?
Yes. We specialize in animating dashboard mockups and product interfaces, especially for SaaS tools.
What’s the average cost for SaaS explainer videos?
Packages typically start at $550 for 2D and vary based on complexity for 3D. View full options on our Services page.
How fast can I get my video?
Most SaaS videos are delivered in 10–21 business days, depending on revisions and production level.
Can you handle tech-heavy products?
Absolutely. We’ve worked with AI platforms, cloud tools, financial dashboards, and enterprise apps—and know how to simplify complex ideas.
Find more insights on our blog.
Final Thoughts: Break Down Complexity, Drive Conversions
Whether you’re onboarding users, pitching to investors, or launching a new feature—explainer videos are the fastest way to get SaaS users to say “I get it.”
At Spire Video, we bring strategy, creativity, and clarity together in every frame. Let’s transform your message into something your audience remembers—and acts on.Visit SpireVideo.net to explore more
Get in touch with our team for a quote or demo
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